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ANSYS OPTIS & Quintessence Yachts: Using Virtual Reality as a Highly Reliable Marketing Tool

Quintessence Yachts partners with luxury automotive brands to apply sports car design to powerboats. To market its AM37 model, the company uses the high-tech, virtual reality product configurator ANSYS Theia-RT. Potential customers can explore and experience custom lighting, materials and color options in an immersive, “on-the-water” environment.

Author: Ansys Type: Case Study Date:
Product Name: VRXperience
Product Category: Optical
Industry: Consumer Products


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Bentley Reinvents the Design of Future Vehicles With Virtual Reality

In its efforts to redefine the SUV, Bentley employed ANSYS’ integrated, optical simulation solution for virtually testing automotive performance under real-world conditions. Bentley designers used ANSYS SPEOS to virtually visualize the interior and exterior of the car and make decisions regarding shapes, materials and colors, and ANSYS Theia-RT to evaluate their design under variable lighting conditions.

Author: Ansys Type: Case Study Date:
Product Name: Speos
Product Category: Optical
Industry: Automotive
Sub Industry: Cars and Light Trucks


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ALMECO Group - Presenting a Smart Virtual Reality Experience for Lighting

Aluminum manufacturer, ALMECO, uses ANSYS SPEOS to test its light reflectors in a virtual environment. It also offers a SPEOS-enabled, virtual showroom to promote and showcase its products to customers, allowing them to “experience” custom lighting designs in their real-world environments before manufacturing or installation occurs.

Author: Ansys Type: Case Study Date:
Product Name: Speos, VRXperience
Product Category: Optical
Industry: Consumer Products
Sub Industry: Metal


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